Tuesday, April 17, 2012

Dove Real Beauty Campaign : Cultural Event


  On April 2, 2012 Panhellenic Council of Penn State invited a speaker from the Dove campaign for real beauty. Dove is a company who back in 2004 wanted to kickoff a campaign that would gain the attention and respect of real people with real beauty. Stacy Nadeau, who was the speaker at the event, was able to present her story of the campaign, for she was one of the selected dove models. The presentation gave the background of the campaign and beauty in today’s society.
            The idea of the Dove beauty campaign is to show women with various body types who are naturally beautiful in order to inspire others to be confident and comfortable with their own bodies. Stacy discussed the ups and downs of the experiences including getting the modeling position and then being insulted in city papers for the ads at the bus stops through area. While at first many were confused by the advertisements of curvy and unedited women across the nation, the ads soon were recognized for their powerful meaning and goal. Stacey and her fellow models were soon receiving fan mail and interviews for their success.
            The Dove campaign for real beauty is an inspirational concept that I had the pleasure of learning about and hearing first hand experiences of. Today’s industry is all about editing and manipulating images to make individuals look like something they are not. The Dove campaign took a stand and altered this mind set for thousands if not millions of men and women in society. The link below is to a video that was shown in the presentation to show the manipulation of pictures in today’s industry.

http://www.youtube.com/watch?v=IHqzlxGGJFo

No comments:

Post a Comment